Tamara Zubatiy Named to Forbes 30 Under 30 List

Tamara Zubatiy, Ph.D. HCC 2024, has been recognized in the 2025 Forbes 30 Under 30 list under the Marketing and Advertising category for her groundbreaking work as co-founder of Barometer. Her achievements reflect a deep commitment to leveraging technology to make a meaningful impact.

In addition to her entrepreneurial success, Tamara is a member of the AI-CARING Institute. Her research focuses on improving how older adults with Mild Cognitive Impairment (MCI) and their care partners use and learn to interact with conversational agents (CAs) at Georgia Tech. Her work emphasizes conducting use-inspired research by studying the challenges faced by older users. She aims to inform the design of future CA systems, particularly those powered by large language models (LLMs), addressing limitations and trade-offs that arise with LLM integration.

With a dual focus on advancing AI research and driving entrepreneurial innovation highlights, Zubatiy dedication to creating technology that benefits diverse communities.

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